We all know the phrase: “Don’t judge a book by its cover”. However, the cover is the first thing a reader sees and has a huge impact on whether the reader wants to know more and picks up the book (or opens the blurb online) or walks on and never looks at it...
Many startups, businesses and artists wonder, do I really need a website? People can find your stuff on Facebook, Instagram or TikTok. Why need an expensive website when you can open a free Facebook page? Never change a winning team, they say, if it works, it works...
